Built on a loyalty mechanic. Pricing begins when we can show you measurable lift. Compounding into a city-wide distribution layer as the network matures.
Every check-in adds to a per-guest profile. The platform turns that signal into the surface independent operators actually need: a CRM, a messaging engine, customer insights, and churn-signal flagging. SevenRooms charges $300+/month for the CRM alone.
Visit history, taste inference, lifetime value, and dietary flags — built passively from check-ins. No data entry. Search and segment your roster at a glance.
Win back a lapsing regular. Reward a milestone. Birthday specials. One broadcast per week per cohort, configurable. Real-time redemption tracking.
Pattern inference flags regulars who are slipping before they're gone. Surface them on your roster with suggested win-back actions. The signal your POS can't give you.
Best-effort attribution with explicit confidence intervals — never bulletproof point estimates. Three streams: lift, raw POS-verifiable indicators, and platform-engagement telemetry.
You get the full bundle on day one with no credit card. We introduce pricing only after the platform is producing measurable lift for your business — more visits, more retention, more revenue per guest. If the platform isn't moving the needle, we haven't earned it yet.
CRM, messaging, churn signals, insights. No card, no trial countdown, no feature gates.
Check the dashboard against your POS export. Cross-reference the lift estimate. Watch your team's daily-use telemetry.
When we can show you measurable lift — more visits, lower churn, real revenue impact — pricing begins. If we haven't moved the needle, we haven't earned it yet.
Diners check in to earn member pricing on their next visit. That check-in stream is what builds the customer intelligence on the operator side — visit patterns, taste inference, churn signals — without burdening your staff with data entry. The loyalty side is the on-ramp; the intelligence is the platform.
Every check-in shows up in a friend's feed. As more diners and operators in a city join, the friend-graph compounds: a diner sees friends checking in at neighborhood spots and discovers them organically. Below threshold, this is a nice-to-have. Above threshold, it's how diners decide where to go — the way Google Reviews and Resy did.
The platform compounds with city density. We're launching in Montréal first with a neighborhood-density strategy — the friend-graph reaches the threshold where the distribution layer activates only if a meaningful majority of independents in the city are on it. Restaurants only through 2027. Other verticals deferred until coverage thresholds are met. We don't pretend to be everything to everyone.
Tablet-optimized for the host stand or bar. The moment a regular checks in, your team sees who they are: dietary alerts, usual order, seating preference, staff notes — at a glance.
Collect private feedback that stays between you and your guests. No public ratings, no Yelp roulette. Just signal you can act on, with the response thread attached to the guest profile.
Restaurant Profile setup guides you through branding, pricing rules, services, and team. Regulars works alongside the POS workflow your staff already knows: diners check in through Regulars, staff apply member pricing through your normal discount tools, and read-only POS reconciliation can be layered in later where partner access is available.
Operators routinely pay $200-400/month, cumulative, for parts of what Regulars bundles into one platform. Pricing begins when we can show you measurable lift.
We can't give bulletproof numbers on lift — there's too much variability in how restaurants run for any vendor to claim that with precision. So we don't. We give you best-effort lift estimates with explicit confidence intervals, raw POS-verifiable indicators, and platform-engagement telemetry. Pricing begins when we can show you measurable lift. If the platform isn't moving the needle, we haven't earned it yet.
The category is customer intelligence and marketing automation for hospitality. We sit in the same operator-budget slot as SevenRooms, Marsello, and Toast/Square add-ons — the stack independents already piece together at $200–400/month cumulative. Our differentiator is the bundle, the contract, and the friend-graph distribution layer that compounds with city density.
| Regulars | SevenRooms | Marsello | Toast Loyalty | |
|---|---|---|---|---|
| CRM + per-guest profiles | Bundled | Yes | Limited | Limited |
| Cohort messaging + automation | Bundled | Yes | Yes | Add-on |
| Churn-signal flagging | Bundled | No | No | No |
| Lift estimates with confidence intervals | Yes — honest | No | No | No |
| Friend-graph distribution layer | Yes | No | No | No |
| Independent-operator focus | Built for it | Enterprise-tilted | Cross-vertical | POS-bundled |
| Billed only when value-confirmed | Yes | Subscription | Subscription | Subscription |
| Bilingual (EN/FR) | Yes | EN-led | EN-led | EN-led |
That’s the contradiction. Withholding the number is the feature, not a hedge. Here’s why.
You start free with the full customer intelligence platform — visit history, taste preferences, cohort messaging, churn signals, the loyalty mechanic.
We don’t quote a price until the platform has produced measurable value to your business. When that moment comes, we show you what we measured — in three forms:
Then we set pricing together — based on the value the platform has produced.
If the bundle isn’t producing value, you don’t pay.
We’re the only line item in your software stack with that contract. If anyone else is offering the same one, we want to know.
Full CRM, messaging, churn signals, and lift estimates from day one. No credit card. Pricing begins when we can show you measurable lift — if the platform isn’t moving the needle, we haven’t earned it yet.